Crunching The Numbers On Skeng's "Beast Of The Era"
"Beast Of The Era" EP on November 3rd of this year, Skeng's latest release continues to fall short of expectations 45 days after its release.
- Staff Reporter
Having released his EP the "Beast Of The Era" on November 3rd 2022, Skeng's debut studio project has had a marginal run since its release just over 45 days ago.
None of the EP's six tracks managed to hit Spotify's editorial playlists during its first week of release. However, Beast of the Era has been featured by 302 Spotify curators. This has helped the album garner 619,800+ Spotify streams to date, or 413 album equivalent units on that platform.
"Thug Life", the album's most Shazamed single has continued to gain traction, followed by "Eedeatt", which has been featured by 250 Spotify curators coupled with two editorial placements on Apple Music.
"It's True" featuring Shenseea managed to garner three editorial spots on Apple Music.
The album had a disappointing performance on iTunes' Reggae Top 100 Album chart where it continues to make no regional appearances, which would indicate that download sales on that platform have been slow.
However, on Apple Music, the album appeared on 43 regional Reggae charts where it managed to hit the top 10 seven times.
A recent signing with Geejam/Downtown made Skeng one of three young homegrown artists who were able to make it to Mid-Level in 2022, having enjoyed relative success with fans who are of Caribbean descent living in the United States, the United Kingdom, and Canada.
Skeng's debut EP "Beast Of The Era" was welcomed by many fans, but industry critics deemed it premature, under-promoted, and with no radio ready material, the album has seemlingly performed below expectations.
Data provided by certifiedstreams.com
